On December 11, French luxury house Louis Vuitton announced that it has appointed Chase Infiniti, one of the most promising emerging actresses in the United States, as its newest ambassador.
New York–born global fashion brand Coach will reopen its flagship store in the heart of Tokyo’s Ginza district on December 19 (local time).
On December 9, Vince Holding Corp., the parent company of the U.S. contemporary brand Vince, announced its financial results for the third quarter ended November 1, 2025.
On December 8, UNCAGED Innovations, a biomaterials company developing sustainable grain-based leather alternatives, announced that Academy Award–winning actor and prominent animal welfare advocate Natalie Portman has joined the company as a strategic partner.
On December 8, American apparel giant Gap announced its first-ever collaboration with cult-favorite beauty brand Summer Fridays, launching a limited-edition collection ahead of the holiday season.
On December 4, American luxury brand Ralph Lauren unveiled the official Opening Ceremony and Closing Ceremony uniforms for Team USA competing in the Milan–Cortina 2026 Winter Olympic and Paralympic Games.
On December 5, Italian luxury menswear house Brioni announced the departure of its design director Norbert Stumpfl, who has led the brand’s creative direction for the past seven years since his appointment in 2018.
On December 4, Loewe opened its new flagship store, Casa Loewe Ginza, in Tokyo. Located at the iconic intersection of Chuo-dori and Miyuki-dori, the store stands as the largest Loewe location in Japan and the second largest worldwide.
Under the creative direction of Seán McGirr, British luxury house McQueen presented its Spring/Summer 2026 pre-collection against the historic backdrop of Eltham Palace in London.
Gucci has unveiled its Pre-Fall 2026 collection, titled Generation Gucci, presented as a lookbook depicting a fictional fashion show photographed by Artistic Director Demna.