On June 8, aircraft manufacturer Bombardier and luxury lifestyle brand ELIE SAAB unveiled a new collaboration aimed at redefining luxury in business aviation.
Travel
On June 1, French luxury house Dior reopened its boutique in Saint-Tropez, unveiling a newly renovated space that blends the Maison’s signature aesthetic with the relaxed lifestyle of Provence.
The UK-born global membership club Soho House will open its first location in Japan, Soho House Tokyo, on April 6, 2026, in Tokyo’s Aoyama/Omotesando district.
A new option in luxury air travel is emerging in the United States. Florida-based startup Magnifica Air is preparing for a 2027 launch with an original cabin category called Private Class, positioning itself beyond traditional first and business class offerings.
Luxury hospitality brand Aman has announced the launch of its first cruise project, Amangati, set to set sail in spring 2027.
On October 2, American fashion house Ralph Lauren announced plans to open a new restaurant, The Polo Bar Ralph Lauren, in London’s Hanover Square in 2028.
At the close of summer, OSF team traveled to the forests of Niseko, Hokkaido, to visit the luxury villa SHIGUCHI. Stepping away from the bustle of Niseko, which has grown into an internationally renowned resort, they experienced the quietude of a restored kominka, where nature and humanity, tradition and modernity intersect. This report offers a glimpse into that singular retreat.
On September 26, Louis Vuitton inaugurated a special exhibition, “Louis Vuitton Art Deco,” in Paris to mark the centenary of the Art Deco movement.
On August 8, Tiffany & Co. opened its first-ever Blue Box Café in Japan, located on the fourth floor of its largest flagship store in Asia, Tiffany Ginza in Tokyo.
Luxury fashion house Giorgio Armani has announced a new real estate development project in Ras Al Khaimah, United Arab Emirates (UAE), in partnership with property developer RAK Properties and SIE Group.