Digital Innovation

A deep dive into the evolving world of digital fashion, virtual garments, gaming collaborations, 3D design, avatars, and immersive experiences shaping the future of fashion.

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Hèrmes vs MetaBirkin | Hèrmes is suing NFT Creator, Mason Rothschild

In the past year attention to NFT(non-fungible tokens) and Metaverse has boomed exponentially. Luxurious fashion brands including Gucci, Burberry, and Louis Vuitton have also leaped into this popular metaverse market via NFTs. However, Hermes was one of the few brands that has not yet shown its interest in this market and that is when artist Rothchild started selling “MetaBirkins.”