On July 1, it was reported that Ralph Lauren, the fashion brand representing American luxury, will return to New York Fashion Week this September.
According to WWD, Ralph Lauren will hold a destination show in the Hamptons in New York City on September 5 to present its Spring/Summer 2025 collection. The exact time, location, and other details have not yet been announced.
Each of Ralph Lauren’s previous shows in New York has been marked by spectacular production. For the Fall/Winter 2019 collection, shown at New York Fashion Week in 2019, a grand Wall Street ballroom was reborn as “Ralph’s Club” for the occasion. For the Fall/Winter 2022 collection, which took place on March 22, 2022, at the Galleries of the Museum of Modern Art, the venue space was transformed into a replica of Lauren’s Fifth Avenue apartment for a cocktail party and fashion show. Most recently, the brand presented its Fall/Holiday 2024 show in April, an elegant collection inspired by a woman with a sense of timelessness, and her individuality — a style that is forever.
What kind of chic production can we expect to see at this destination show in the Hamptons?
The September 2024 New York Fashion Week will be held over six days from Friday, September 6 to Wednesday, September 11, and participating brands will present their Spring/Summer 2025 collections.