On September 10, Moncler unveiled a new collection created in collaboration with stylist and editor Edward Enninful. Marking Enninful’s first foray into fashion design, the capsule embraces the theme of “Beauty at the Extreme”, presenting a wardrobe for futuristic adventurers braving harsh environments—from sand dunes and snowstorms to fierce winds.
Enninful has long been a leading figure in the fashion world. Appointed as the youngest-ever fashion director of i-D magazine, he later served as Editor-in-Chief of British Vogue and Global Creative & Cultural Advisor for Vogue. For over 30 years, he has championed diversity, creativity, and cultural dialogue. Now, with the launch of his media and entertainment company EE72, he embarks on a new chapter. This collaboration with Moncler marks the first step in that journey.
The collection fuses Moncler’s iconic puffers and boudin quilting with couture-inspired, architectural silhouettes, creating a new aesthetic. Each piece is designed with adaptability, functionality, and layering in mind, responding seamlessly to shifting climates. Grounded in Enninful’s signature black, the wardrobe is completed with accessories—hats, bags, and more—crafted for the modern adventurer.
The campaign visuals were shot by photographer Tyler Mitchell, starring model Adut Akech, who embodies the fearless hero moving through breathtaking landscapes of sand and snow. The imagery captures a sense of fantasy while emphasizing resilience in the face of the unknown.
The collection officially launches today, available at select Moncler boutiques, leading retailers, and the brand’s official website.
To coincide with the opening of New York Fashion Week on September 11, an immersive installation will be unveiled at the Saks Fifth Avenue flagship. Spanning seven windows, the display juxtaposes golden dunes, snow-covered peaks, and a central scene where sand and snow collide—capturing both the spirit of the collection and the vibrant energy of New York City.
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