On June 3, the Council of Fashion Designers of America (CFDA) and Vogue officially announced the 10 finalists for the 2025 CFDA/Vogue Fashion Fund (CVFF). Established in 2003, the program has become one of the most influential support initiatives for emerging fashion designers in the United States.
This year’s finalists represent a diverse range of backgrounds and bold creative visions, offering a glimpse into the future of American fashion and its evolving landscape.
Finalists (Brand Name):
- Ashlynn Park – ASHLYN
- Julian Louie – AUBERO
- Bach Mai – BACH MAI
- Bernard James – BERNARD JAMES
- Ashley Moubayed – DON’T LET DISCO
- Gabe Gordon & Timothy Gibbons – GABE GORDON
- Stephanie Suberville – HEIRLOME
- Jamie Okuma – JAMIE OKUMA
- Meruert Planul-Tolegen – MERUERT TOLEGEN
- Peter Do – PETER DO
Financial Support and Sponsors
This year’s program is supported by major global companies that drive the intersection of fashion and technology, including Gap Inc., Instagram, Nordstrom, Saks Fifth Avenue, Tommy Hilfiger, and Vogue.
The CFDA/Vogue Fashion Fund winner will receive a grand prize of $300,000, while two runners-up will each be awarded $100,000. In addition to financial assistance, all finalists will receive ongoing practical support in the form of business mentorship and strategic networking opportunities to help scale their brands.
The 2025 selection committee features prominent leaders from across the fashion industry:
- Anna Wintour – Vogue
- Aurora James – Brother Vellies, Fifteen Percent Pledge
- Eva Chen – Instagram
- Mark Holgate – Vogue
- Nicole Phelps – Vogue
- Paloma Elsesser – Model
- Rickie De Sole – Nordstrom
- Roopal Patel – Saks Fifth Avenue
- Steven Kolb – CFDA
- Thom Browne – Designer
- Zac Posen – Gap Inc.
What’s Next for the Finalists
The 10 finalists will take part in several exclusive initiatives throughout the season. On June 12, Nordstrom will host the “Secure the SPACE Challenge,” where one selected designer will earn the opportunity to have their collection featured in Nordstrom’s curated boutique, SPACE.
In addition, the Tommy Hilfiger Design Challenge will return for a second consecutive year, with Tommy Hilfiger acting as lead mentor. He will work closely with the finalists, offering hands-on guidance to help sharpen their creative and brand development strategies.
The final winner of the 2025 CFDA/Vogue Fashion Fund will be announced at a gala dinner held in New York City on November 18, 2025.
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