Italian luxury house Gucci has released selected pieces from the “Gucci Primavera” collection—first unveiled during Demna’s debut fashion show for the brand—through a See Now, Buy Now format.
Tag: GUCCI
On February 27, Gucci presented the “Gucci Primavera” collection at Milan Fashion Week — Demna’s first official runway show for the house.
Gucci has unveiled its Pre-Fall 2026 collection, titled Generation Gucci, presented as a lookbook depicting a fictional fashion show photographed by Artistic Director Demna.
Gucci, under the artistic direction of Demna, has announced that it will unveil the 2027 Cruise Collection in New York on May 16, 2026.
Gucci has unveiled its new campaign, Gucci Altitude, set against the breathtaking backdrop of snow-covered alpine landscapes.
On September 22, Gucci unveiled its first collection under newly appointed artistic director Demna in a surprise release, just ahead of his scheduled debut at Milan Fashion Week.
On September 17, French luxury conglomerate Kering announced the appointment of Francesca Bellettini as President and Chief Executive Officer of Gucci.
On August 5, approximately 1,000 employees of Gucci, the luxury brand under French conglomerate Kering, declared a state of unrest in Italy, signaling the potential for a strike.
On July 29, French luxury group Kering announced that its net profit for the first half of 2025 fell by 46% year-over-year to €474 million.
On June 30, luxury fashion house Gucci announced that Lee Know of the globally acclaimed K-pop group Stray Kids has been appointed as its new global brand ambassador.









