Tag: NFTs

Screen Shot 2022 09 23 at 8.12.04 PM

Fashion brands entered Web3 and released phygital shows at NYFW: Remaining Web3 Challenges

New York fashion week was held from September 9th to September 14th and more than 110 brands released their new collection.
This season was literally said to be “Back to Normal” for the first time in about three years, not only fashion shows but also NYFW events and after-parties held by brands everywhere every day. It was a season that completely restored the vibrancy of fashion week.

1639604184 hermes meta birkin nft

Hèrmes vs MetaBirkin | Hèrmes is suing NFT Creator, Mason Rothschild

In the past year attention to NFT(non-fungible tokens) and Metaverse has boomed exponentially. Luxurious fashion brands including Gucci, Burberry, and Louis Vuitton have also leaped into this popular metaverse market via NFTs. However, Hermes was one of the few brands that has not yet shown its interest in this market and that is when artist Rothchild started selling “MetaBirkins.”