Creed is a Franco-British luxury fragrance house founded by James Henry Creed in 1760 in London. With over 260 years of history, Creed claims the distinction of being one of the oldest fragrance houses in the world.
The house has crafted bespoke fragrances for royal houses and notable figures throughout history, including Queen Victoria, Napoleon III, and Empress Eugénie. Aventus, launched in 2010, has become one of the most popular luxury men’s fragrances of the modern era.
Acquired by Kering in 2023, Creed continues its tradition of artisanal perfumery, hand-producing fragrances in small batches using rare, natural ingredients sourced from around the world.
