Paris-Tokyo Connection
Maison Kitsune was founded in 2002 by Gildas Loaec, a French music producer, and Masaya Kuroki, a Japanese architect, bridging Parisian cool and Japanese precision. The brand’s name itself, using the French ‘Maison’ and Japanese ‘Kitsune’ (fox), perfectly encapsulates its bicultural identity and playful spirit.
Music & Fashion
Uniquely among fashion brands, Maison Kitsune operates both a fashion label and a music label (Kitsune Musique), as well as Cafe Kitsune locations worldwide. This integration of fashion, music, and hospitality creates a complete lifestyle proposition that resonates with a culturally connected, cosmopolitan consumer.
Accessible French-Japanese Style
The brand’s signature fox logo and clean, wearable designs offer an accessible entry point into French-Japanese style. The Cafe Kitsune concept, combining specialty coffee with retail, has proven particularly successful in Asia, where the brand has a strong following.
