Hilfiger Ventures, co-founded by one of the leading American fashion designers Tommy Hilfiger and Joe Lamastra, released a mobile AI fashion game “FashionVerse,” with global free-to-play game publisher Tilting Point.
Technology
Chinese IT company ByteDance officially began operating its TikTok Shop in the United States in September 2023. With an estimated 150 million TikTok users in the U.S., the marketplace attracted a great deal of attention when it first launched, but what are the current trends?
On November 8, the Metropolitan Museum of Art officially announced that “Sleeping Beauties: Reawakening Fashion” will be the theme for the Costume Institute’s Spring 2024 Exhibition and Gala.
In a time when generative AI is rapidly changing the fashion industry, fashion e-commerce site Revolve has taken a bold step forward. The company has collaborated with AI studio Maison Meta and has begun carrying apparel produced by generative AI.
Generative AI technologies have the potential to transform a wide variety of customer touchpoints, including e-commerce sites, targeted advertising, and the customer experience in physical stores.
At the U.S. Open, which runs through September 10, luxury jewelry brand Tiffany & Co. is partnering with Snap Inc. and USTA to provide visitors with an interactive experience using immersive AR mirrors.
Jewelry brand Pandora is launching three new jewelry collections featuring lab-grown diamonds: Pandora Nova, Pandora Era, and Pandora Talisman.
Since the pandemic, consumers’ expectations of physical stores have changed dramatically. In recent years, it is no exaggeration to say that having the right technology tools in stores is an “indispensable prerequisite” for improving the convenience of stores.
“Threads” app continues to gain momentum. The new Threads app, released by Meta on July 5 of this month, has seen a tremendous increase in users over the past two days, and as of July 7, the number of users worldwide exceeds 73 million.
Savage X Fenty, the lingerie brand co-owned by popular singer Rihanna and other investors including LVMH, has announced the appointment of Hillary Super as its new chief executive officer and director.