American lingerie brand Victoria’s Secret announced that its 2026 Victoria’s Secret Fashion Show, set for this fall, will move to Los Angeles, California.
It marks the show’s first Los Angeles edition in 19 years, since 2007. After two consecutive years in New York, the brand is relocating to the West Coast — one of the centers of the fashion and entertainment industries.
Summary
- Victoria’s Secret has announced that its 2026 Fashion Show will be staged in Los Angeles
- It is the first Los Angeles edition since 2007, moving west after two years in New York
- Gigi Hadid is confirmed to appear, marking her third consecutive show since the format’s return
- The show date, full model lineup, musical guests and viewing details are yet to be announced
Returning to the “City of Angels” After 19 Years
In its announcement, Victoria’s Secret described the 2026 edition as follows.
“This year is ramping up to be our best — ever. To celebrate the most glamorous night of the year, where fashion meets entertainment, we’re taking the show to a city that has produced glamour, stardom, and countless icons. Los Angeles, California! It is the City of Angels, after all.”
The wording plays on the brand’s signature “Angels” and Los Angeles’ own nickname, the City of Angels. Staged in the city that is home to Hollywood, the show is expected to deliver a large-scale production blending fashion, music, celebrity and entertainment.
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Gigi Hadid to Return for a Third Consecutive Show
On the same day the location was revealed, it was also confirmed that model Gigi Hadid will walk in the 2026 show.
In a video posted to the brand’s official Instagram, Hadid leans out of a car window and calls out, “Get in, Angels, we’re going to L.A.!” before blowing a kiss to the camera.
Hadid opened the show when it returned in 2024 and walked again in 2025. Her 2026 appearance will make it three consecutive years since the revival. As of now, she is the only model officially confirmed for the 2026 edition.
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Nationwide Open Casting Seeks the Next Generation of Angels
In April 2026, Victoria’s Secret announced a nationwide open casting to discover the next generation of Angels.
Those selected will earn a place on the runway at the 2026 Fashion Show along with an exclusive contract with IMG Models. Applications have already closed, and the brand plans to share the selection process and results in the months ahead.
While continuing to cast the well-known models long associated with the brand, the open call opens the door to new faces. It reflects a brand carrying forward the traditions of the show while working to create the next generation of stars.
The Victoria’s Secret Fashion Show 2025. Courtesy of Victoria’s Secret
Show Date and Musical Performers Yet to Be Announced
As of July 20, the specific date, venue, full model lineup, musical guests and viewing details — including any live stream — have not been announced.
The brand plans to release further information through its official Instagram and TikTok accounts and its content platform VS Insider. Two years on from its New York revival, attention now turns to what new chapter the show will write in the City of Angels, and to the cast and production details still to come.
The Victoria’s Secret Fashion Show 2025. Courtesy of Victoria’s Secret
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