Roman Magnificence
Founded in Rome in 1884 by Greek-born silversmith Sotirios Voulgaris, Bulgari became known for a bold, colorful jewelry style that drew inspiration from Roman architecture and the vibrant aesthetics of the Italian capital. The brand’s daring use of colored gemstones and distinctive cabochon-cut stones set it apart from the more restrained Parisian jewelers.
Iconic Collections
Bulgari’s most recognized collections include the Serpenti, whose sinuous snake motif has been reimagined across jewelry, watches, bags, and accessories; the B.zero1, inspired by the Colosseum; and the Divas’ Dream, evoking the mosaics of the Baths of Caracalla. Elizabeth Taylor was among the brand’s most famous devotees.
Luxury Hospitality
Beyond jewelry and watches, Bulgari has established a prestigious hotel brand, with Bulgari Hotels & Resorts in Rome, Milan, London, Dubai, Paris, Tokyo, and other world capitals, offering a distinctive Italian approach to luxury hospitality.
