Rejina Pyo

Rejina Pyo is a South Korean-born, London-based designer whose namesake label has become a defining voice of modern, intelligent fashion. Known for her sculptural shapes, unexpected color combinations, and wearable yet distinctive designs, Pyo has built a loyal following among women seeking elevated everyday fashion. The brand’s accessories, particularly its structured bags, have achieved strong commercial success. A regular on the London Fashion Week calendar, Rejina Pyo represents a sophisticated approach to contemporary womenswear that balances creativity with wearability.