Swiss luxury jeweler and watch maison Chopard will present the “L’HEURE DU DIAMANT EXHIBITION” at its Ginza flagship boutique from April 27 to May 31, 2026. The traveling exhibition, centered on the Maison’s iconic high jewelry watch collection, will make its long-awaited debut in Japan.
The exhibition celebrates the L’Heure du Diamant collection, a signature line that unites Chopard’s watchmaking mastery with its haute joaillerie craftsmanship. Spanning more than a century of manufacture tradition and the goldsmithing artistry passed down through the Scheufele family, the collection represents what has earned the Swiss maison its reputation as a preeminent creator of jewelry timepieces.
A Global Tour Arrives in Tokyo
The Ginza presentation marks the latest stop on a worldwide touring exhibition that has previously visited Paris, London, Dubai, Abu Dhabi, Doha, Shanghai, and South Korea. Visitors to the exhibition will encounter a curated selection of rare archival timepieces drawn from the maison’s heritage collection, alongside the latest creations from the “Precious Hours” line. Each piece reflects the aesthetic sensibility of its era, tracing the evolution of Chopard’s artistic vision across generations.
Craft and Innovation
The L’Heure du Diamant collection is characterized by its crown-set diamonds, ornamental stone dials rich in color, and supple bark-type bracelets. Across shifting generations and artistic movements, the collection has consistently embodied the maison’s commitment to imaginative design and technical innovation — qualities that remain central to its identity today.
Exhibition Details
The exhibition will be held at Chopard Boutique Ginza, located at 1F and 3F of the Chopard Building, 2-4-14 Ginza, Chuo-ku, Tokyo. Visiting hours are 11:30 a.m. to 7:30 p.m., with last entry at 6:00 p.m.
Founded in 1860 in Sonvilier, Switzerland, Chopard remains a family-owned maison under the stewardship of the Scheufele family, known for its vertically integrated approach to watchmaking and jewelry creation.
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