Beauty Business
Deep Dive
Design Principles
Accessible beauty encompasses adaptive packaging (easy-open closures, braille labeling, tactile differentiation), inclusive product formats (magnetic closures, one-handed application tools), and digital accessibility (screen-reader compatible websites, audio descriptions for tutorials).
Market Recognition
The disability community represents over 1 billion people globally, yet beauty has been slow to address accessibility. Pioneering brands and advocates have pushed the conversation forward, demonstrating that accessible design often improves usability for all consumers, not just those with disabilities.
Industry Progress
Progress in accessible beauty includes Guide Beauty’s adaptive tools designed for people with limited motor function, Kohl Kreatives’ brushes for people with disabilities, and major brands beginning to incorporate accessibility into packaging redesigns. However, accessible beauty remains in its earliest stages.
OSF Perspective
OSF views accessible beauty as a fundamental inclusion imperative — beauty's promise of self-expression and confidence should not be limited by physical ability, and the industry has enormous room to improve.
Related Terms
Notable Brands
Guide Beauty, Kohl Kreatives, Rare Beauty (easy-open packaging), L'Oréal (HAPTA)