On June 2, French luxury leather goods house MOYNAT announced a new capsule collection created in collaboration with Hong Kong-born artist Kasing Lung. Inspired by Lung’s beloved character universe, The Monsters, the collection merges the Maison’s heritage craftsmanship with the imaginative world that has captivated collectors and fans worldwide.
Summary
- MOYNAT has unveiled a new capsule collection in collaboration with artist Kasing Lung
- The collection incorporates artwork from Lung’s acclaimed character series, The Monsters
- A specially developed canvas material created exclusively for the collaboration is featured throughout the collection
- Each piece is unique, with artwork panels intentionally placed at random
- The campaign imagery stars members of the girl group f5ve and was photographed by Theo Liu
Bringing the World of The Monsters Into Luxury Craftsmanship
The collection combines MOYNAT’s longstanding expertise in leather craftsmanship with the distinctive visual language of The Monsters, the character series created by Kasing Lung.
At the heart of the project is a custom-developed canvas material created exclusively for the collaboration. MOYNAT’s signature “M” monogram has been reinterpreted in a black-and-silver color palette and combined with artwork from The Monsters, creating a striking dialogue between the Maison’s heritage and contemporary pop culture.
Adding to the collectible nature of the collection, the canvas panels are intentionally arranged at random, ensuring that no two pieces are exactly alike.
From Everyday Bags to Exceptional Travel Pieces
The collection features a range of bags, including tote bags offered in small, medium, and large sizes, alongside a hobo bag, the Mini 48H, and the Little Suitcase.
In addition, the lineup includes a selection of small leather goods such as passport covers, notebook covers, key holders, and charms. Specially created limited-edition pieces have also been developed for the project, including the Mignon, the Minaudière, and an exceptional travel trunk that pays tribute to MOYNAT’s storied travel heritage.
Campaign Imagery Featuring f5ve
The campaign was photographed by Theo Liu and features members of the girl group f5ve—Kaede, Ruri, Miyuu, Sayaka, and Rui.
Styled in monochromatic looks that echo the collection’s black-and-silver palette, the imagery highlights the intersection of luxury craftsmanship, contemporary culture, and Kasing Lung’s imaginative universe.
As luxury brands continue to explore collaborations that bridge fashion, art, and collectible culture, MOYNAT’s latest partnership offers a fresh interpretation of how character-driven storytelling can be translated into luxury leather goods through exceptional craftsmanship.
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