RUN × ANDAM to Bring Together Nearly 20 Brands for Paris Men’s Fashion Week SS27 Showroom

RUN × ANDAM
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During Paris Men’s Fashion Week Spring/Summer 2027, taking place from June 25 to 29, emerging fashion platform RUN and French fashion support organization ANDAM (Association Nationale pour le Développement des Arts de la Mode) will present the RUN × ANDAM showroom.

Summary

  • RUN × ANDAM will host a showroom at Carpenters Workshop Gallery in Paris from June 25–29, 2026
  • The project will bring together nearly 20 brands and houses in collaboration with Likewise and By Fouss showrooms
  • Participating brands include Adieu, Materiel, Studio Redemptive, and Tanaka
  • RUN serves as a platform supporting the commercial growth and international expansion of emerging brands
  • WSN and ANDAM continue to strengthen their commitment to nurturing the next generation of fashion talent

 

The showroom will take place at Carpenters Workshop Gallery in Paris’s 4th arrondissement. For this edition, RUN is joining forces with the showrooms operated by Likewise and By Fouss, bringing together nearly 20 international brands and houses spanning fashion, accessories, fragrances, and more.

RUN was established as a platform designed to help emerging brands present their collections during Fashion Week and translate that visibility into commercial growth. More than an exhibition space, it serves as a hub connecting designers, buyers, media, and industry professionals while supporting brands in expanding their international presence.

Commenting on the initiative, WSN Chief Executive Officer Frédéric Maus said: “RUN was conceived as a concrete tool for creators: a space capable of amplifying visibility while also marking that critical inflection point where a brand begins to find its place, its rhythm, its key relationships. By gathering multiple energies under one roof this season, we strengthen that mission even further.”

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This season’s showroom will feature brands across contemporary luxury, creative haute couture, premium contemporary fashion, and accessories. Each participating label has been selected for its distinct creative identity and its ambition to expand internationally.

Boris Vey, Director of RUN and Group Partnerships at WSN, added: “What matters to us is creating a clear framework where brands can be truly seen, understood, and find their interlocutors. That moment of connection is essential, it’s often where everything begins to take shape.”

Nathalie Dufour, Founder and Chief Executive Officer of ANDAM, also commented on the collaboration: “Our partnership with RUN fully extends our mission: to support emerging brands at a decisive moment in their growth, providing a demanding, legible, and connective framework.”

The project also reflects the shared commitment of WSN and ANDAM to supporting emerging talent. In 2026, Maus serves as a jury member and mentor for the Pierre Bergé Prize, a €100,000 grant awarded through the ANDAM Fashion Awards, reinforcing his involvement in identifying and supporting the next generation of designers.

Participating brands include French footwear label Adieu, Tbilisi-based womenswear brand Materiel, Hong Kong-based Studio Redemptive, and Tokyo-based denim label Tanaka, among others.

Participating Brands

  • Adieu
  • Alexandra Zhukova
  • Berbec Corp
  • David Catalan
  • Jolipnj
  • Kentroy Yearwood
  • Materiel
  • Notes De Bas De Page
  • Studio Martini
  • Studio Redemptive
  • Tanaka

The showroom will run from June 25 through June 29 and will be open by appointment only. An opening reception is scheduled for June 25.

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Oui Speak Fashion (OSF)® is a New York-based Global Fashion, Beauty & Luxury Business Media Platform.

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