Cult Gaia is an American fashion and accessories brand founded by Jasmin Larian in 2012 in Los Angeles. The brand achieved viral fame with its Ark bag — a bamboo clutch inspired by a Japanese bread basket — that became one of the most recognizable accessories of the 2010s.
Larian’s design philosophy centers on creating ‘wearable art’ — objects of beauty that transcend trends. The brand’s aesthetic draws from nature, architecture, and travel, resulting in collections that feel both artistic and accessible.
Cult Gaia has expanded from accessories into a full lifestyle brand offering ready-to-wear, swimwear, and homeware, all united by the brand’s distinctive sculptural sensibility.
