The Shoe of Red Carpets
Jimmy Choo was co-founded in 1996 by Malaysian-born couture shoemaker Jimmy Choo and British Vogue accessories editor Tamara Mellon. The brand quickly became the footwear of choice for Hollywood’s elite, with its glamorous stilettos, strappy sandals, and embellished evening shoes becoming fixtures on red carpets worldwide.
Pop Culture Status
The brand achieved iconic pop culture status through its prominent placement in Sex and the City, where Carrie Bradshaw’s devotion to Jimmy Choo shoes introduced the brand to a global audience. This association cemented Jimmy Choo as a symbol of modern feminine glamour and aspirational luxury.
Beyond Shoes
While maintaining its core expertise in luxury footwear, Jimmy Choo has expanded into handbags, accessories, eyewear, and fragrance. Under creative director Sandra Choi, one of the original founding team members, the brand continues to evolve while maintaining its reputation for glamorous, expertly crafted shoes.
