Lueder

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Key Facts

Founded2021
FounderLueder (designer)
HeadquartersLondon, United Kingdom
Parent CompanyIndependent
Creative DirectorLueder

Lueder is a German-British fashion label by designer Lueder founded on principles of gender fluidity and conceptual design. Based in London and supported by NEWGEN, the brand creates collections that challenge traditional gendered clothing conventions through architectural silhouettes and innovative pattern cutting. Lueder’s presentations at London Fashion Week have been praised for their intellectual rigor and progressive approach to fashion identity. The brand represents the increasingly fluid understanding of gender in contemporary fashion design.