Veronica Beard

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Key Facts

Founded2008
FounderVeronica Swanson Beard & Veronica Miele Beard
HeadquartersNew York, United States
Parent CompanyVeronica Beard LLC
Creative DirectorVeronica Swanson Beard & Veronica Miele Beard

Veronica Beard is an American fashion brand founded by sisters-in-law Veronica Swanson Beard and Veronica Miele Beard in 2010 in New York. The brand has become a go-to for polished American sportswear that transitions seamlessly from work to weekend.

The brand launched with the Dickey Jacket — a tailored blazer with interchangeable zip-in liners — which became an instant bestseller and remains the brand’s most iconic piece. Veronica Beard’s collections offer sharp blazers, flattering jeans, and chic dresses.

The brand has expanded to over 30 standalone stores and is stocked by major retailers worldwide, establishing itself as a pillar of contemporary American fashion.