French group L’Oréal, the world’s largest cosmetics company, and French luxury group Kering have signed a 50-year exclusive global licence for the fragrances and beauty products of GUCCI.
Tag: Partnership
French beauty giant L’Oréal announced a strategic collaboration with OpenAI, the company behind ChatGPT, on June 17 during VivaTech 2026 in Paris.
On June 9, global brand platform Authentic Brands Group (ABG) announced a strategic partnership with Flywheel, a provider of commerce and technology solutions.
On May 27, Gucci announced a partnership with Alpine Formula One Team, becoming the first luxury fashion house to serve as title partner of a team competing in Formula One.
On May 27, German premium fashion brand BOSS announced its appointment as the official businesswear partner of the U.S. Men’s National Soccer Team.
L’Oréal Luxe, the luxury division of L’Oréal Groupe, announced on May 12 an exclusive partnership with DATALAND, a new AI-focused art museum set to open in Los Angeles this summer.
On April 23, San Francisco-based denim brand Levi’s® announced a collaboration collection with U.S. Soccer.
On April 16, French luxury group Kering announced that it has entered into a strategic partnership with China-based fashion group ICCF.
On April 13, the German fashion brand BOSS announced that it will become the official lifestyle outfitter of the Australian Open starting in 2027.
On March 16, Christian Dior Couture and UNESCO renewed their partnership to advance the empowerment of women leaders and the transmission of savoir-faire.