U.S.-based technology company Snap Inc. unveiled its new augmented reality (AR) glasses, SPECS, at Augmented World Expo 2026 (AWE 2026) in Paris on June 16.
Summary
- Snap unveiled its new AR glasses, SPECS, which are scheduled to launch in the United States, United Kingdom, and France in Fall 2026
- The fully standalone device integrates AI assistance, spatial computing, entertainment, and collaboration tools
- SPECS feature a proprietary display system, dual Snapdragon processors, and ultra-low 7-millisecond latency
- Snap also introduced a suite of new Lens Studio tools and AI-powered development features for creators and developers
- A global campaign photographed by Steven Meisel has launched alongside the product announcement
SPECS are designed as a wearable computer that overlays AI assistance, productivity tools, and entertainment experiences onto the physical world, allowing users to access information while remaining engaged with the people and environments around them.
The launch represents the culmination of more than a decade of investment by Snap across augmented reality technologies, including software, operating systems, optics, displays, and computer vision.
“The Beginning of a New Era in Computing”
Speaking at the announcement, Snap Co-Founder and CEO Evan Spiegel said: “SPECS are the beginning of a new era in computing. For decades, computers have asked us to look down, sit still, or step out of the moment. SPECS bring computing into the world around us where we live, work, learn, create, and connect.”
He added: “The smartphone put our lives in our pockets. SPECS put computing into the world, where life actually happens.”
A New Category Between AI Glasses and Headsets
According to Snap, SPECS were designed to bridge the gap between lightweight AI glasses and more powerful but bulkier mixed reality headsets.
The glasses are constructed from Swiss-made TR90 polymer and are available in two sizes. The 47mm model weighs 132 grams, while the 52mm version weighs 136 grams. Unlike many existing spatial computing devices, SPECS are fully standalone and do not require an external battery pack or tethered connection.
The device features Snap’s proprietary Liquid Crystal on Silicon (LCoS) display technology, offering a 51-degree field of view and support for 16 million colors. Snap says the viewing experience is comparable to a 24-inch desktop monitor for productivity tasks or a 115-inch home theater screen for media consumption.
SPECS also incorporate a redesigned waveguide system and electrochromic lenses inspired by the technology used in Boeing 787 Dreamliner windows. The lenses can transition from clear to tinted in approximately ten seconds.
AI and AR That Understand the Physical World
At the core of SPECS are two Snapdragon processors.
One processor is dedicated to computer vision, while the other is responsible for running AR Lenses and applications.
This dual-chip architecture enables fast hand tracking, low-latency interactions, and spatially aware computing experiences. According to Snap, the device achieves motion-to-photon latency of just seven milliseconds.
Potential use cases include:
- Real-world navigation overlays
- Spatial measurements
- Context-aware AI assistance
- Virtual whiteboards
- Screen sharing
- Video streaming
Snap also revealed that developers have already created hundreds of Lenses for SPECS, ranging from golf putting guidance to educational experiences that visualize otherwise invisible concepts.
Discussing the role of AI within SPECS, Spiegel said: “With SPECS, AI is not intelligence trapped in a chat box. It is intelligence that can see what you see, understand what you’re trying to do, and help you in the moment.”
Expanding the Developer Ecosystem
Alongside the hardware launch, Snap announced a significant expansion of its developer platform.
Over the past 18 months, the company has released ten Snap OS updates featuring more than 40 new features and APIs.
New developer tools introduced for SPECS include:
- Agentic development capabilities for Claude Code, Codex, and Cursor
- SPECS Spatial Benchmark for evaluating AI spatial reasoning
- Migration Agent for porting Unity projects into Lens Studio
- Native Development Kit (NDK) supporting C and C++ code
- Commerce Kit for in-Lens purchases and subscriptions
The company says these tools are designed to help developers accelerate the creation and deployment of spatial computing experiences.
Privacy by Design
Snap also emphasized privacy as a key pillar of the SPECS platform.
The glasses require explicit permission before accessing sensitive information and feature an LED indicator that illuminates during recording. Data processing is prioritized on-device whenever possible, and users retain control over what information is stored, synced, shared, or deleted.
Addressing privacy concerns, Spiegel stated: “SPECS only work if people trust them. Privacy has to be built in from the very beginning.”
Steven Meisel-Lensed Global Campaign
To mark the launch, Snap also unveiled a global marketing campaign photographed by renowned fashion photographer Steven Meisel.
The campaign features a group of creative visionaries, including Jimmy Butler, Imogen Heap, Hoyeon, Jack Harlow, and Kaia Gerber.
Each participant has collaborated with Snap to develop new SPECS experiences, which are expected to debut later this year.
SPECS are available for pre-order beginning today for $2,195 and are scheduled to begin shipping in the United States, United Kingdom, and France this fall.
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