Beauty

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What is the meaning behind Prada’s new beauty Instagram account?

Prada released a new fragrance, Prada Paradoxe, and held a pop-up event from August 26th to 28th, 2022 at Gansevoort Plaza, New York.

At the pop-up, the entire venue is in the shape of a triangle that symbolizes the brand’s logo, just like the Prada Paradox fragrance bottle, and the front is a photo booth area where people can take pictures with the huge logo of Prada.