Onitsuka Tiger

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Key Facts

Founded1949
FounderKihachiro Onitsuka
HeadquartersKobe, Japan
Parent CompanyASICS Corporation
Creative DirectorAndrea Pompilio

Onitsuka Tiger is a Japanese fashion and lifestyle brand that has elevated its presence to Milan Fashion Week under creative director Andrea Pompilio. Originally a heritage sportswear brand, it now presents runway collections that blend Japanese minimalism with Italian tailoring, creating a sophisticated fusion of athletic heritage and high-fashion design.