On July 16, Officina Profumo-Farmaceutica di Santa Maria Novella, the Florence-based heritage fragrance brand, announced that Ludivine Pont will assume the role of Chief Executive Officer effective September 1, 2025.

On July 16, Officina Profumo-Farmaceutica di Santa Maria Novella, the Florence-based heritage fragrance brand, announced that Ludivine Pont will assume the role of Chief Executive Officer effective September 1, 2025.
On July 16, Swiss luxury group Richemont announced its financial results for the first quarter of fiscal year 2026 (April to June 2025).
A large-scale exhibition titled Virgil Abloh: The Codes, jointly organized by Nike and the Virgil Abloh Archive™, will be held at the Grand Palais in Paris during the Fall 2025 edition of Paris Fashion Week.
Spanish luxury beauty and fashion powerhouse Puig has announced the release of a new book titled Puig, Home of Creativity, commemorating over 110 years of innovation and heritage.
Italian fashion house Marni has named Belgian designer Meryll Rogge as its new creative director, following the 2025 departure of Francesco Risso after nearly a decade at the helm.
On July 11, Tiffany & Co., the renowned luxury jewelry maison from New York, opened its largest flagship store in Asia, Tiffany Ginza, located in the heart of Tokyo’s Ginza 6-chome.
On July 18, Pop Mart, the company behind Labubu, filed a lawsuit in the U.S. District Court for the Central District of California against 7-Eleven, Inc. and eight of its franchisees in the state, alleging that they sold counterfeit Labubu products.
Shiseido, one of Japan’s leading cosmetics companies, has announced a large-scale workforce reduction at its U.S. subsidiary, Shiseido Americas.
On July 18, British luxury brand Burberry announced its financial results for the first quarter of fiscal year 2026 (April–June 2025), reporting early signs of progress in its brand turnaround strategy.
On July 16, Spanish luxury beauty company Puig announced its financial results for the second quarter of 2025 (April–June).
On July 16, Swiss luxury group Richemont announced its financial results for the first quarter of fiscal year 2026 (April to June 2025).
French beauty giant L’Oréal has officially denied recent media reports claiming it will shut down its Hong Kong office and lay off over 200 employees, calling the information “inaccurate.”
Katia de Lasteyrie, who led innovation for years at the Watches & Jewelry division of LVMH, has launched her own brand SPKTRL, a concept that merges high jewelry craftsmanship with cutting-edge technology.
On June 20, Meta announced a new collaboration with Oakley, introducing a brand-new product category: Oakley Meta Glasses, a performance AI eyewear designed to unlock human potential through the fusion of sports and technology.
On June 11, L’Oréal Groupe announced a strategic partnership with U.S.-based AI chipmaker NVIDIA to accelerate the use of AI in the beauty industry.
On July 11, Tiffany & Co., the renowned luxury jewelry maison from New York, opened its largest flagship store in Asia, Tiffany Ginza, located in the heart of Tokyo’s Ginza 6-chome.
Luxury footwear brand Amina Muaddi has officially opened her first standalone boutique on Avenue Montaigne in Paris.
Muse, the jewelry boutique originating from New York’s West Village, opened a new location in early July at Nordstrom’s flagship store in New York.
French luxury jeweler Boucheron has opened its first-ever West Coast flagship boutique at 449 North Rodeo Drive in Beverly Hills, Los Angeles.
On July 4, American denim brand GUESS JEANS opened its first-ever flagship store in mainland Asia, located in the Jingumae neighborhood of Tokyo.
On June 27, historic French luxury trunk maker Moynat, founded in 1849, opened a new boutique named “34 M” at 34 Avenue Montaigne in Paris’s 8th arrondissement.